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Hogar > Noticias > El creador viral de Apple Dance de Charli XCX demanda a Roblox por uso no autorizado en el juego

El creador viral de Apple Dance de Charli XCX demanda a Roblox por uso no autorizado en el juego

Autor：Kristen Actualizar：May 01,2025

Kelley Heyer, un destacado influencer de Tiktok conocido por crear el viral "Apple Dance" de la canción de Charli XCX "Apple", ha iniciado acciones legales contra Roblox. Heyer alega que Roblox incorporó su "Apple Dance" en su juego sin su permiso, aprovechando su propiedad intelectual.

Para aquellos que no están familiarizados con la tendencia, el "Apple Dance" es una coreografía popular desarrollada por Heyer y popularizada a través de Tiktok, alineándose con la canción "Apple" de Charli XCX. Su popularidad generalizada llevó a su mención durante la gira de Charli XCX y su característica en su cuenta de Tiktok.

Es comprensible que Roblox quiera presentar el "Apple Dance" en su colaboración con Charli XCX para el vestido de juego para impresionar, un popular concurso de moda dentro de Reblox. Según un informe de Polygon, la demanda se presentó la semana pasada en California. Heyer afirma que Roblox la contactó inicialmente para licenciar el "Apple Dance" para el evento cruzado. Estaba abierta a licenciar el baile, después de haberlo hecho con Fortnite y Netflix a través de acuerdos formales, pero nunca finalizó un acuerdo con Roblox.

La demanda de Heyer afirma que Roblox lanzó el emote "Apple Dance" para la venta durante el evento antes de que concluyan las negociaciones y sin obtener su consentimiento. Ella informa que Roblox vendió más de 60,000 emotos de "Apple Dance", generando aproximadamente $ 123,000 en ingresos. La demanda afirma además que, aunque el emote fue parte de un evento Charli XCX, el baile en sí no está vinculado a la canción o Charli XCX, lo que lo convierte en propiedad intelectual exclusivamente de Heyer.

La demanda acusa a Roblox de infracción de derechos de autor y enriquecimiento injusto. Heyer está buscando las ganancias que Roblox obtuvo del baile, junto con los daños por el daño a su marca y a ella misma, además de los honorarios de abogados.

ACTUALIZACIÓN 2:15 PM PT: El abogado de Heyer, Miki Anzai, emitió la siguiente declaración: "Roblox avanzó utilizando la IP de Kelley sin un acuerdo firmado. Kelley es un creador independiente que debería ser compensado de manera justa por su trabajo y no vimos otra opción que presentar una demanda para probar eso. Seguimos dispuestos y abiertos a Acusar y esperar a un acuerdo pacífico".

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