Lamine Yamal: eFootball's New Global Ambassador

Konami's eFootball, the popular multi-platform football simulator, has a new brand ambassador: the rising star Lamine Yamal. This exciting partnership brings the young footballer into the game itself.

Yamal, a product of FC Barcelona's famed La Masia academy, is already making waves in the football world. His inclusion in eFootball is a testament to his exceptional talent and potential. In the game, he's available as an Epic-level player, joining the likes of Neymar Jr. (Big Time version) and Takefusa Kubo (Epic). All three players feature the Acceleration Burst skill, reflecting their electrifying on-field dribbling abilities.

To celebrate Yamal's arrival, eFootball is launching a Carnival Campaign. Players can earn free eFootball Coins and exclusive rewards, including a limited-edition carnival uniform, simply by logging in.

Yamal's presence underscores eFootball's strategy to attract a younger audience and compete with established rivals. By incorporating rising stars and cultural elements, the game aims to engage a broader fanbase and solidify its position in the competitive sports gaming market.

Looking for more football gaming options? Check out our lists of the top 25 best football games for iOS and Android!