Rockstar Declares GTA 6 Trailer 2 the Largest Video Launch Ever

Rockstar Games has made history with the release of GTA 6 Trailer 2, claiming it to be the biggest video launch of all time. According to a statement to The Hollywood Reporter, the trailer amassed an astonishing 475 million views across all platforms within its first day. This staggering figure surpasses other notable movie trailer launches, such as Deadpool & Wolverine's 365 million views and The Fantastic Four: First Steps' 200 million views within their first 24 hours. Even last year's Superman trailer, which garnered over 250 million views and became the most-viewed trailer in the history of both DC and Warner Bros., was eclipsed by GTA 6 Trailer 2's monumental success.

It's interesting to note that GTA 6 Trailer 1, which initially launched exclusively on YouTube, achieved 93 million views on its first day and became the biggest non-music video launch on the platform. As of the publication of this article on May 8, GTA 6 Trailer 2 has already reached 85,276,196 views on Rockstar's official YouTube channel.

The impact of GTA 6 Trailer 2 extends beyond viewership numbers. IGN reported a significant surge in Spotify streams for The Pointer Sisters' song Hot Together, which was featured in the trailer. Following the trailer's premiere, global Spotify streams for the 1986 track increased by an astounding 182,000% within just two hours. Spotify's Global Head of Editorial, Sulinna Ong, commented on the phenomenon, stating, "Grand Theft Auto cuts through popular culture like almost nothing else. Music has been synonymous with the series since the very beginning, so it’s great to see fans both new and established connecting with an iconic track in this way."

The release of GTA 6 Trailer 2 comes after the game's high-profile delay from fall 2025 to May 26, 2026. With expectations soaring, GTA 6 is poised to be the biggest entertainment launch of all time, potentially setting revenue records not only in the video game industry but also in the broader entertainment sector.

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The Hollywood Reporter highlighted that Rockstar is believed to have invested over $1 billion in the development of GTA 6, underscoring the immense pressure to deliver a successful product. However, the overwhelming interest in the game's trailers suggests that GTA 6's success is virtually assured.

For those eager to dive deeper into the world of GTA 6, we offer comprehensive coverage, including all the details we’ve discovered so far, all the GTA 6 fan theories emerging from Trailer 2 itself, and insights from Rockstar on how Trailer 2 was captured on a base PS5.